At the September event, Elon Musk announced that he is working on a project to create residential air conditioning and heating systems that will use some of the principles demonstrated by the Tesla Model Y electric vehicle heat pump. For existing market players, this presents both a threat and an opportunity.
As the publication explains Nikkei Asian Review, Musk promised to intensify work in this direction next year. According to him, it is possible to create a domestic air conditioning and heating system that is not only very quiet, but also super efficient. Representatives of a major manufacturer of household air conditioning systems, Daikin, evaluate these words of the head of Tesla differently.
On the one hand, they realize that the entry into the market of such an ambitious player poses a threat to them. On the other hand, in a new market for Tesla, it will probably need the support of a more experienced partner with a developed distribution and service network. Through the alliance with Tesla, air conditioner manufacturers can try to both protect their market position and increase revenue.
The Tesla Model Y crossover became the brand’s first electric vehicle equipped with a heat pump. It allows not only to maintain the desired temperature in the cabin, but also to create a favorable operating mode for traction batteries that are sensitive to the ambient temperature. Since 2015, Tesla has been producing household energy storage systems, using mostly used battery cells that served in electric vehicles for storage. The company also produces solar panels, therefore, to create a complete infrastructure, it only lacks assets in the production of heating and air conditioning systems.
The average household in temperate countries uses up to 30–40% of its electricity for heating and air conditioning. If Tesla gets serious about the energy business, it will be in its best interest to create efficient air conditioning systems that can reduce household costs without compromising the efficiency of these systems.
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