Exactly 15 years have passed since the launch of the Xbox 360, Microsoft’s most successful console. In celebrating the anniversary, the former boss of the gaming division of the Redmond house, Peter Moore, relives the emotions of the launch event organized in the Mojave desert.
Reconnecting to a message shared by Larry “Major Nelson” Hryb, the former Microsoft executive publishes an open letter from his Twitter profile addressed to all fans of the green cross console that saw the light of North American stores on November 22, 2015. In Europe, the launch of the X360 took place a few days later, the 2 December.
On social media, Moore explains that “In 8 weeks, we designed and staged the Zero Hour event to embody our belief that the Xbox 360 would be ‘a living entertainment experience powered by human energy.’ That belief was just the beginning of a strategy that helped to put the players at the center of the experience “.
In the two days of shows organized by Microsoft in the Californian Mojave desert with theevento Zero Hour, several Xbox fans had the opportunity to preview i Xbox 360 launch titles come Condemned, Perfect Dark Zero, Call of Duty 2, Need for Speed Most Wanted e Project Gotham Racing 3.
Since 2005, the second generation of Xbox platforms has entered the homes of over 85 million of fans, consolidating the position of the Redmond house in the digital entertainment industry despite the problems that emerged with the Xbox 360 Red Ring of Death and the missteps committed at the launch of Xbox One. On the pages of Everyeye.it you will find a special on the history of Xbox 360 made by Francesco Serino at the official interruption of the production of the console by Microsoft.