The partnership between EPOS and Aston Martin Cognizant continues with a view to the upcoming F1 Esports Series.
In February, we reported that EPOS and Aston Martin had entered into a partnership around the Aston Martin Cognizant F1 team. This seems to be going well and will from now on be extended to the gaming division of the car manufacturer.
The recently released EPOS H3 and other products from the EPOS gaming portfolio (the EPOS GTW 270 Hybrid for example) will be made available to the Aston Martin Cognizant Esports Team for their upcoming participation in the Formula 1’s Official Esports Series, which will start later this year. Aston Martin now also seems to want to score on the digital circuit.
Jefferson Slack, Managing Director – Commercial & Marketing, Aston Martin Cognizant Formula One™️ Team, zegt: “Just like in the real world, esports racers need the best equipment to be successful. We already have a successful partnership with EPOS and are happy to expand it into the esports sector.
We see the recent growth of motorsport in the gaming sector, no sport offers an experience closer to reality. We enjoy watching gamers racing and Formula 1 drivers having fun with virtual racing. As a team, we look forward to getting to know more about this sector together with EPOS.”
Maja Sand-Grimnitz, Director, Global Marketing, Gaming, says: “We are pleased to leverage EPOS ‘gaming audio expertise on the esports adventures of the Aston Martin Cognizant Formula One ™ Team. World-class audio is essential in the esports world; from communication to audio cues and total immersion, the exceptional audio performance that EPOS delivers is critical in any game.
As partners, we share a common passion for precision and excellence in technology, performance and design, supported by more than a century of innovation and heritage respectively. Combined, this ensures that both companies can unleash the ‘Power of Audio’ in our own domains. We are delighted to partner with a world-class team that shares our ambition to push the boundaries of innovation and success in the gaming world. “
Would you like to know more about EPOS and the way they develop products? Then be sure to read this interview with Maja Sand-Grimnitz and Andreas Jessen (Senior Director, Product Management & Marketing, Gaming).