Last year, Netflix launched its own games offering that gives subscribers access to an ever-growing number of titles for mobile devices. There are currently 35 games available at no additional cost. The streaming giant has even more planned, as Netflix Games’ Mike Verdu revealed at a recent event. There are currently 55 more games in development. In addition, the company is now also interested in cloud gaming.
More games with a Netflix subscription?
“We are currently looking very seriously at a cloud gaming offering so that we can reach members on TV and PC. We will approach this in the same way as we did with mobile[Angebot] have done – start small, stay humble and perceptive, and then expand. I think we should take a step towards our users where they are – on the devices where they watch Netflix,” said Mike Verdu at TechCrunch Disrupt 2022 in San Francisco.
Netflix wants to learn from Stadia’s mistakes
After the end of Google Stadia a few weeks ago, plans for a cloud gaming service are of course unusual at first, but Netflix does not want to repeat Google Stadia’s mistakes, as Verdu promised at the event: “Stadia was a technical success. It’s fun made playing games on Stadia. It had some issues with its business model. But I look at the technology and say it worked.”
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“For us, there’s value added when we bring games to your TV and PC. We don’t want you to subscribe to us as a console replacement – it’s a completely different business model. The hope is that over time playing games anywhere becomes quite natural. […] But I won’t list any mistakes. That would be unfair because Google took a really brave risk.” But Verdu didn’t reveal what exactly Netflix’s cloud gaming service would look like.