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Netflix would like to make a serious effort to launch a cloud gaming platform. The service is said to be primarily intended for televisions and computers.
If it is up to companies such as Nvidia and Microsoft, a console in the living room will be superfluous in a few years. The necessary gaming hardware is then in a centralized place and through a subscription to the cloud gaming platform, you can use this hardware. Still, there is a long way to go before cloud gaming is widely supported in society. For example, Google’s Stadia will be scrapped in January due to “disappointing results”. Still, Netflix is interested in developing its own service.
Cloud gaming from Netflix
Netflix’s vice president of game development, Mike Verdu, tells Protocol that cloud gaming is ‘a step the company should take’. It is not the first time that Netflix has started with games; the company previously introduced smartphone games. Verdu states that he wants to take the same approach to Netflix’s smartphone games in cloud gaming: “start small, be modest and be thoughtful”.
Details about Netflix’s cloud gaming service are still very scarce. Verdu announced that the platform will not only offer ‘casual games’. It is also known that the operation will not take place via the remote control of your TV. This indicates that Netflix may be developing its own controller. However, the CEO declined to comment on whether it is working on such a controller, or how Netflix expects users to be able to control games.
‘Stadia was a technical success’
According to Verdu, Google’s exit from the cloud gaming market has no impact on the plans of the streaming platform. He considers Stadia a ‘technical success’, which ‘has problems with its revenue model’. It is unknown how exactly Netflix will offer its cloud gaming service. Currently, Netflix subscribers can still use the smartphone games it develops for free. However, it seems unlikely to us that the cloud gaming platform will also become available for free.
Netflix now incurs considerable costs for the development of its gaming products. The company announced this week that it has 55 games in development, presumably all games that will soon be available on the smartphone. To accelerate game development, the company recently opened its fifth game studio in Southern California. In the development of games, Netflix wants to focus – for the time being – on stories that tie in with Original films and series.