Google has been giving users the option to turn off data collection for targeted ads for a long time. However, this privacy option had a serious drawback, because if activated, some functions in various company services were broken. Now, the developers have optimized the data collection blocking function and its activation no longer affects other Google services.
Previously, you could stop Google from collecting user data for targeted ads by enabling an account-wide option, or by turning off a number of options, including history storage and web searches, and YouTube browsing history. However, in this case, not only data collection was blocked, but also the work of some of the company’s services, including Google Maps, the search engine, and the Google Assistant, was disrupted.
Fortunately, the developers have not left this unattended and have optimized the operation of the privacy settings controls. Users can now leave their app and web history and YouTube browsing history enabled, but use additional options to tell Google they don’t agree to the processing of sensitive information for personalized ads.
This was achieved by adding a new My Ad Center section to the Google account settings. With it, the user can determine which types of activity Google will use to display ads. According to available data, the rollout of the new feature will begin this week and soon the mentioned privacy settings will be available to all users of Google accounts.
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