Tesla has just launched a new participatory system. The company’s customers can vote for the location of future Superchargers from an already pre-established list. But the American company goes even further.
One of Tesla’s strengths is its network of ultra-fast charging stations for electric cars, the famous Superchargers. Its network is very extensive, with more than 35,000 terminals around the world, including more than 10,000 in Europe. If previously, Superchargers were only intended for owners of a Tesla, this is no longer the case. In Europe, a pilot program gives all drivers of an electric car access to 320 charging stations (4,600 Superchargers including 780 in France).
A participatory system in the form of voting
To continue its expansion, Tesla appeals to its customers, through a dedicated space on the manufacturer’s site. This space, called “Vote for the installation of Superchargers” allows anyone with a Tesla account to vote for the locations of the next Superchargers. In detail, it is possible to vote for five different locations, from a list proposed by the brand. The counter returns to zero after three months, and Tesla then offers a new list.
The system is really well designed, since the list is displayed on a map. It is possible to vote for a Supercharger present in any country. And a ranking appears, to consult “the most requested places proposed” at the global level, but also regionally (North America, Europe, Middle East and Asia-Pacific).
For the moment, in Europe, we have to wait for 15th place to see the first French Supercharger appear: La Rochelle with 959 votes. It is also interesting to see the votes directly on the map. For example, in France, Mont-de-Marsan comes third with 906 votes, just behind Belfort with 947 votes.
Propose future Superchargers for future rounds
The other feature offered by Tesla is the possibility of proposing “a place for the next round of voting“. As a reminder, each round of voting lasts three months. This participatory system is smart from Tesla. We know that the company already uses the data of its millions of cars in circulation to know the charging needs of its cars and to plan the installations of future charging stations.
This new system adds additional granularity to the process, by collecting user feedback directly. A good way to stay ahead of the main fast charging challenger in Europe: Ionity.
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