For this, a new subsidiary was established.
Cars today require more and more semiconductor chips, so automakers are either forming strategic alliances with established electronics developers, or investing in start-ups, and also creating conditions for their own chip development. Apparently, according to DigiTimes, the Chinese company Great Wall Motor does not disdain any of these approaches, but at this stage of its development, it highlights the development of the necessary components on its own.
Image Source: Great Wall Motor
As it turns out, Great Wall Motor Chairman Wei Jianjun, through structures owned by him and his wife, founded the Xindong Semiconductor Technology division, in which Great Wall Motor as such will only be 20% owned. The authorized capital of the company will reach $6.9 billion, it will focus on the development of electronics for active driver assistance systems and on-board entertainment systems. According to rumors, the backbone of the new company’s specialists will come from Samsung Electronics.
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The Chinese automaker is also investing in joint projects with other electronics developers, including power semiconductor manufacturers. Competitors in the Chinese market are also doing the corresponding work.