Russian brand of smartphones and push-button phones of Chinese assembly Pray decided to change the “registration”. According to “Kommersant”, the company left the domestic market about a month ago. In addition, the brand began to position itself as Estonian. Also, the flags of Russia and Belarus have disappeared from the official website of the manufacturer. Instead, the CIS flag is used.
CEO TelecomDaily Denis Kuskov in a commentary to the publication, he said that the decision to leave Russia would not have a big impact on the market, since the company’s share was minimal. According to him, the situation when the Russian brand formally left the country happened for the first time.
After the start of the Russian military operation in Ukraine, many brands and companies began to distance themselves from the Russian market. Among the departed are manufacturers of equipment, gaming companies and even eSports organizations.
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