The Game Pass subscription is now one of the main products of the Microsoft gaming direction. The American corporation has high hopes for it, but the subscription is growing far from the pace that Microsoft is counting on.
Microsoft does not release the exact number of Game Pass subscribers, but it is known that it exceeds 25 million people. According to the Axios portal, Microsoft planned to grow Game Pass in the fiscal year that ended June 30, 2022 by 73%. With such success, Satya Nadella and some other senior Microsoft executives would receive an award. However, the service achieved only 28% growth. It is noted that the growth of Game Pass is the only goal related to the gaming direction, which could lead to additional rewards for key Microsoft executives.
Recall, the head of the Xbox Phil Spencer said that the growth of Game Pass was incredible on the PC, but on the Xbox it slowed down. The head of the gaming direction of Microsoft explains this by the fact that the consoles have already reached almost the maximum of subscribers. The Axios portal suggests that the decline in Game Pass growth is directly related to the decrease in the number of major releases in the subscription.