As part of a Q&A stream, BioWare legend Mark Darrah answered various questions from the community and also went into the development of the video game industry as such. As Darrah pointed out, he believes it’s only a matter of time before business models like Free2Play games with microtransactions collapse.
Most of you will be familiar with Mark Darrah from his time with BioWare, Canada’s roleplaying experts, which Darrah joined in 1997.
In December 2020, after almost 23 years, he announced his departure from BioWare with a heavy heart in order to start looking for new challenges. As part of a Q&A stream, players had the opportunity to ask Mark Darrah various questions. One topic discussed on the stream was the evolution that the video game industry has gone through in recent years.
Even if BioWare itself relies on a Free2Play title for projects such as the online role-playing game “Star Wars: The Old Republic”, which is financed in part through microtransactions or in-game purchases, Darrah does not believe that this business model is viable in the long term is.
Darrah talks about his experiences
But on the contrary. As Darrah explained, he assumes that the model will collapse sooner or later. “It’s just microtransactions and Free2Play. I know they came from mobile first, but I wouldn’t really call them mobile monetization schemes. For example, FIFA generates a boatload of money with FIFA Ultimate Team,” says Darrah.
And further: “I personally feel like it’s doomed to collapse because… I don’t have good data here, but here’s my anecdote. The first mobile game I played was free. I think I put $80 into it. I thought, ‘I’ll play this forever, it’s worth the money.’ And then within a few months after spending all that money, I quit.”
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It remains to be seen to what extent Darrah’s forecasts are correct at a time when publishers are generating an increasing proportion of their sales with microtransactions and in-game purchases.
Quelle: Tweak Town
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