Foot Locker announces thearrival in Italy of the first NBA2k23 tournament – Raise The Game. Raise The Game is Foot Locker’s program that, since 2020, celebrates the people, places and institutions across Europe committed to promoting the culture of basketball.
A path aimed at improve the basketball infrastructure in several European metropolisesincluding Paris, London, Barcelona and Milan, created in collaboration with the NBA, which saw the activation of various basketball courts – including the Milanese court in Viale Lazio – and the involvement of a series of local talents, including visual artists, youth teams, players and local organizations, to understand the needs of each community and provide the assistance necessary to improve the competitive activity in the coming years.
From offline to online: this year the Raise The Game tournament shows a totally new approach, which focuses on online sports simulationwhere artists, players and local realities connected from the comfort of their homes will compete in the famous video game NBA2K23.
The battle will take place in month of December, from Monday 5 to Sunday 18, and during the final day of the event the three winners will be announced, each of whom will receive a voucher of a maximum value of €500 as a prize to spend in the Foot Locker stores. A live night on Twitch will also cover the highlights of the tournament, highlighting the most noteworthy actions.
The challenge is open to all, upon registration through the dedicated section on the website www.raisethegame.it, and will be an opportunity to discover the new 2K23 edition of the video game and meet gamers and basketball fans from all over Italy.
Foot Locker has also organized, to promote the project, some meet&greet in store with the ambassadors of the tournament – real leading personalities from the gaming world: Merrino, Nezak and Dario Moccia:
Milan, November 1218.00 – 20.00 @Foot Locker Corso Buenos Aires 17 with Merrino and Nezak
Marcianise, 19 November18.00 – 20.00 @Foot Locker CC Campania, Location Aurno 29, with Merrino
Rome, November 20th18.00 – 20.00 @Foot Locker Via del Corso 745 with Dario Moccia If you are interested in the title, we refer you to the review of NBA 2K23.