News JVTech Are AMD desktop processors too expensive? The manufacturer responds to criticism of the Ryzen 7000
Published on 23/11/2022 at 15:50
A few months after the announcement and the marketing of its new processors, AMD is facing criticism regarding its price positioning. A situation that prompted the manufacturer to react, first in the United States, then in certain European countries.
Not surprisingly, in the current global economic environment, everything is expensive. In the field of computer components, prices have soared and it has not escaped consumers. When AMD announced on August 30, four Ryzen 7000 processorsthe prices that went with it ranged between 299 and 699 dollars excluding taxes.
These prices are those that were applied in the United States when the chips went on sale on September 27. Only, in Europe, rates are even higher due to the unfavorable dollar/euro conversation. Enough to question the purchase of a processor based on AMD’s Zen4 architecture.
AMD responds to critics by lowering Ryzen 7000 prices
The Videocardz site reports this week thatAMD seems to have understood that its positioning was a little too expensive. The media indicates that the prices of the Ryzen 9 7950X, Ryzen 9 7900X, Ryzen 7 7700X and Ryzen 5 7600X processors show price drops that seem permanent both on the official AMD website and on the Amazon US online shopping site.
Source : Videocardz
The price changes are as follows:
Ryzen 9 7950X drops from $699 to $574Ryzen 9 7900X drops from $549 to $474Ryzen 7 7700X drops from $399 to $349Ryzen 5 7600X drops from $299 to $249
On its official website, AMD presents these prices as “new low prices” and not as Black Friday promotionswhich seems to confirm that this decline will be permanent.
Price drops also seen in Europe on AMD Ryzen processors for desktop PCs
In Europe, where prices for AMD’s new processors were significantly higher at launch – 849 euros for the $699 Ryzen 9 7950X, for example – price reductions have also been observed in recent days at certain retailers. The Computer Base site has noted in particular up to 25% off from German merchants. Thereby, for the same Ryzen 9 7950X, it is now possible to find it around 640 euros on German and Austrian sites.
Source : Computer Base
In general, these tariffs do not affect France. AMD’s French site does not directly offer the products for sale and refers to retailers who still display, for the most part, the prices applied on release. Only Amazon currently shows some discounts, but they are not at the level of those found in Germany or Austria.
As confusion reigns with Black Friday promotions, we will probably have to wait a few more days to make sure that this is not a promotional operation, but a lasting fall in prices that will spread to all European countries. In any case, if you are looking for an AMD processor at a good price and you speak a little German, now might be a good time to place an order online.