This year, relations between Microsoft and Sony have seriously heated up against the backdrop of a deal with Activision Blizzard. In recent years, the console wars have faded into the background, with Xbox executives repeatedly saying they don’t see the Playstation as a rival, and Microsoft Gaming CEO Phil Spencer stressing that he has many friends at Sony and was looking forward to continuing this year. God of War.
All the more interesting is the new banner ad that players have discovered on the Xbox home screen. Below you can see a photo of this banner with the inscription “Skip the pony, gift Game Pass” (literally – “Skip the pony, give Game Pass”).
For those not in the know, “Pony” is a derogatory term used by Xbox fans to refer to Playstation fans. In Russia, it is not as common as in foreign forums.
If you click on this banner with a pony, they will simply offer to buy a Game Pass subscription.