01/04/2023 at 08:01 by Manuel Christa – As part of its CES 2023 announcement, Samsung has unveiled a new generation of its QD OLED televisions. These new models are said to offer higher brightness, improved colors and a slimmer design. The South Korean company claims its new QD OLED TVs offer the best possible picture quality from every angle.
The 2022 version of Samsung’s QD OLED TV, the S95B, was only available in 55 and 65 inch sizes. In 2023, the company will offer its new 4K QD OLED TVs in four sizes: 49, 55, 65 and 77 inches. Thanks to Samsung Display’s new QD-OLED panel with the newer “OLED HyperEfficient-EL” material (for the blue light-emitting layer) and “Intellisense AI”, the new TVs can achieve a peak brightness of up to 2,000 cd/m², which corresponds to mini-LED televisions with LCD panels and would easily trump the latest OLED televisions from LG, which are said to “only” achieve 1,800 cd/m². Samsung also claims that the new material improves the brightness of each color in RGB.
Samsungs 2023er QD-OLED
Samsung wants to use AI for better picture quality
The new panels use AI and Big Data to collect image information about each pixel in real time. This data is used to precisely control the light, resulting in improved image quality and energy efficiency. Samsung’s new QD OLED TVs are up to 25 percent more energy efficient than 2022 models. They offer better picture quality in both dark and bright scenes. As usual, we expect the TVs to use Samsung’s Tizen OS with various features including SmartThings, Samsung Health, Bixby, Alexa, AirPlay 2, HDR10+, Tap View, Tap Sound and more.
While Samsung has yet to announce the model numbers, pricing and availability of its new QD OLED TVs, we expect to release that information in the coming days. The TVs should launch in Europe, North America and South Korea in the coming months.