Yves Guillaumegeneral director Ubisoft, apologized for his dubious words, in which many saw the shifting of blame and responsibility for the company’s failures from management to employees. Particular attention was drawn to the phrase “The ball is now on your side”, which allegedly implied that the quality of upcoming projects and their timely release now depend only on the efforts of ordinary developers, and not top managers. According to my city, Guillemot held a special meeting with disgruntled employees, at which he explained what was said earlier. He noted that he meant collective work, which, of course, begins with the creation of the necessary conditions by the leadership. And the “ball” means that right now, more than ever before, Ubisoft needs the talent and energy of its employees. The speech of the company’s management reassured some developers, but not all. A number of sources who attended the meeting claim that the bosses are just throwing “buzzwords and business jargon” but do not solve the problem. Ubisoft is still planning to cut costs and increase productivity, but is not going to implement a four-hour work week, raise wages or allay fears of layoffs. In addition, the message about the impending strike in Ubisoft Paris.
Many Ubisoft employees also don’t understand why the company should be chasing trends rather than setting new ones. At the meeting, the management was also asked about the lack of innovation, but it seems that there was no clear answer.
Guillemot spoke about the intention to strengthen the position of franchises Assassin’s Creed, Far Cry and games Tom Clancyincluding Rainbow Six Siegewhose potential he compared with Valuing companies Riot Games. The CEO also noted that Far Cry 6for example, was a “good quality” project that was still considered “not innovative enough”.
Kotaku emphasizes that it’s not entirely clear how Ubisoft intends to balance the “budgetary demands and production complexity of its major franchises with creative risks going forward.”
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