Social networks, 24.01.2023, 13:30 PM
International Personal Data Protection Day is celebrated on January 28. Announcing this event, Meta invited users to review their privacy settings. The company used the opportunity to recall its various initiatives to protect users, as well as to give users more control over the use of their data.
However, this was not always the case. As a reminder, Meta is still suffering the consequences of the scandal with the British analytical firm Cambridge Analyticawhen the misuse of Facebook user data was discovered, which fell into the wrong hands and was then used to profile and target voters in elections.
Since then, Meta has made significant efforts to better protect users of its platforms.
In the latest version of its Privacy Progress Update, Meta recalled its various initiatives aimed at better protecting user data. This includes:
√ Default settings that protect the privacy of young Facebook and Instagram users
√ New restrictions on ads served to underage users on Facebook and Instagram
For Data Protection Day, Meta says it will be prompting users to take a privacy check, which will walk them through the different elements they can control and encourage them to review their settings.
“Whether you’re adjusting your audience settings or setting up two-factor authentication, you should review your settings regularly, and people can now set a recurring privacy check reminder to be automatically notified…”
Meta also recalled the introduction of default encryption in its applications, which continues to be the subject of dispute between technology companies and governments around the world. And while encryption can indeed protect criminals who communicate in Meta’s apps, it ensures that ordinary users can rest assured that they are not being monitored by Big Brother and are free to share what they want with their contacts.
Cover photo: Brett Jordan, Pexels