Linktree has added new monetization options to help content creators earn money directly on the platform. There are three new settings that will allow you to receive direct donations or create integrated links with the SendOwl or Bonfire sites.
The direct donation feature is called “Buy Me a Gift”, an immediate financial aid that a fan can make to their favorite content creator through Linktree. The website owner can choose between different emojis that appear as a thank you, depending on the amount donated.
To receive donations like this, the content creator must link his Linktree to a PayPal or Square account, and the site staff will not charge fees on these donations for a limited period.
Direct donation on LinktreeSource: Linktree
The other two options are SendOwl or Bonfire. In the first, the creator can create a kind of carousel of up to 10 items, which can be navigated directly through the Linktree page, choosing products from the person’s SendOwl, such as audiobooks, videos, images, software, courses, etc.
Integration with SendOwlSource: Linktree
In the case of Bonfire, Linktree will make it easier to sell merchandising from the creator directly on the page, adding a kind of “mini-shop” on the site, with the products of the person on Bonfire.
Integration with BonfireSource: Linktree
More value for creators
Linktree quickly became popular with content creators because it offers a page where these people can create a list of all the websites and social networks where they can be found and/or produce content. The new monetization options are ways for Linktree to offer more value to creators while still earning more for their services.
A fourth monetization option has been tested in beta by the platform, called “Payment Lock”. The idea is to allow creators to generate “locked” links that can only be accessed by users who pay a certain amount. This would allow you to create paid links to sites and platforms that often don’t offer the option.