The test of 2023
In the current issue (04/2023), ÖKO-TEST examined 48 universal toothpastes, including 17 certified natural cosmetic products. The results show that the price does not necessarily say anything about the quality.
The result: Only nine toothpastes scored “very good”, including many inexpensive brands. Except for a natural cosmetics toothpaste, which is also one of the winners, the test winners all cost significantly less than 1 euro. The test winners include:
Eurodont Coolfresh toothpaste from AldiBevola Herbal toothpaste from KauflandElkos Denta Max Fluor Fresh toothgel from Edeka
It is shocking that 19 toothpastes completely failed the test. 17 of them were even punished severely by the testers with a grade of 6 (“insufficient”).
The test of 2021
Almost a quarter of the products fail this ÖKO-TEST toothpaste test (10/2021 issue). The reason: Some toothpastes contain one or more problematic substances and are penalized with “insufficient” or “poor”. Well-known branded products such as Colgate, Blend-A-Med or Odol-Med 3 are among the losers.
Despite all the criticism, a few products were able to emerge as clear test winners. Among the winners are:
Alterra toothpaste organic mint from RossmannKariesschutz toothpaste from ElmexMineral salt toothpaste from Salthouse
The test of 2023
This year, too, the Stiftung Warentest put universal toothpastes under the microscope. For the 06/2023 issue, a total of 45 toothpastes from different manufacturers and from different price ranges were tested. Prices range from 62 cents to 11 euros per tube.
According to consumer advocates, the best toothpaste is the inexpensive Prokudent Med from Rossmann’s own brand. It offers a very good caries prophylaxis through fluoride and works well against discoloration of the teeth. The test-winning toothpaste received an overall grade of 1.4 (“very good”)
The universal toothpastes were also convincing:
Edeka Elkos Dentamax Fluor Fresh Tooth Gel Oral-B Gum & Enamel Repair Extra Fresh Aldi Nord Eurodont herbs
Some toothpastes, on the other hand, could not convince the experts at all and were penalized with the grade “poor”, including the Bioniq Repair toothpaste and the organic product Calendula toothpaste from Weleda.
The test of 2022
Stiftung Warentest tested toothpaste for the 07/2022 issue. The result: Five toothpastes scored “very good” and two of them are also something for the small purse. Four toothpastes from some well-known manufacturers from the test failed because they contain no fluoride and therefore do not provide sufficient protection against tooth decay.
Among the winners are:
Oral-B Professional Gums and Enamel Pro-Repair Extra FreshKaufland Bevola Toothpaste FreshSignal Bio Toothpaste
The test of 2020
In the 10/2020 issue, Stiftung Warentest also took a close look at toothpastes. A whopping 115 products were tested in the toothpaste test. Both inexpensive own brands and well-known manufacturers are among the test winners. The inexpensive winners include the Today dent soft white from Rewe/Penny. Among the branded products, for example, the Signal White Now or the Logodent all-round protection toothpaste with fluoride were convincing.
However, this test also shows that not all toothpaste ensures beautiful teeth. Toothpaste that you should stay away from according to the Stiftung Warentest and that fail the test include:
Weleda brine toothpasteAjona medical toothpaste concentrateSante Dental med myrrh toothpaste
Our partner AllesBeste took a close look at 42 toothpastes. Test winner is the Colgate Complete 8 Natural Herbs for just under two euros. Many well-known brands, such as the Sensodyne Multicare Original, can score well in the test and ensure clean, healthy teeth.
What is striking about the losers: Many of the natural cosmetic products tested are not able to convince the testers. Criticism hails from most of them because of the relatively sharp surfactants and the bland taste. The losers include the dm organic own brand Alverde (5 in 1 toothpaste Nanaminze) and the Weleda brine toothpaste.
Inexpensive toothpastes also protect well – this is the conclusion of the Austrian consumer magazine Verbraucher. Eleven of the 14 toothpastes tested received the grades “very good” or “good”. These also include very inexpensive products for less than one euro (e.g. from dm or Lidl). This toothpaste test also shows, as with the colleagues from AllesBeste: natural cosmetics have a hard time. The products, including those from Sante and Lavera, contain no or no fluoride and fail the test.
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