Google has opened test access to the Search Labs site to a limited circle of users, where new search technologies are being tested – they are focused on the integration of generative artificial intelligence, and at the initial stage only American users will be able to connect to the test. The company told how AI can facilitate the search for the necessary information.
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When a person is going to dive into a new complex topic for himself, he will have to understand what stages the training should be divided into. Google cites learning to play the ukulele or guitar as examples, as well as the possible benefits of starting a company over working as a freelancer. By answering these questions, the AI will come up with a summary of the factors to consider when implementing the project – the user will get an idea of \u200b\u200bthe situation in order to dive deeper into the study of the issue, already having links to specific materials for this.
AI will help with the search for answers to simple, specific questions. Google gives equally simple examples: a person finds an old sweater in the back of the closet, wanting to freshen it up, looking for information on how to remove a coffee stain from it. And when preparing for a trip abroad, AI will tell you how to renew your passport.
Finally, new search technologies will help to take into account the characteristics of the goods that a person is going to purchase for a specific purpose. When it comes to Bluetooth speaker for a pool party, Google will take into account factors such as water resistance and battery life of the device – and will offer several options that meet these criteria to choose from. If this is not enough, you can use the “Ask an additional question” option and continue communicating with the search chatbot already in the dialogue mode.
These examples are just Google’s first step towards integrating generative AI into search, and the company plans to make more additions and improvements over time. Google intends to completely rethink search, making it more natural and intuitive.
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