Anyone who has X Premium will now be able to protect their liking activity from other users. It seems to be mainly reserved for public figures.
In concrete terms, as a paying X user you will be able to hide your likes tab from others who visit your account. That tweeted (or X’te?) the social media platform that was known for years as Twitter. A screenshot shows how you can use the slider to simply hide your Likes tab. The new feature is only available to a limited number of users, who have access to experimental features via their preferences.
It is yet another feature with which big boss Elon Musk wants to appease his paying users or open more wallets among current users. X is desperately looking for revenue as advertising revenue for the US market has fallen by 60 percent. The feature also seems suitable for those who want to like hateful or other questionable tweets without being spotted.
X Premium and more privacy
An X Premium subscription costs 116.16 euros per year. It gives you early access to new features and of course the blue verification check mark. In the past, well-known figures have been ridiculed because they did not realize that other users could see which tweets they had liked. For example, American politician Ted Cruz was once ‘caught’ liking a pornographic video clip, much to the delight of the internet. Many public figures may want to take advantage of the extra ‘privacy’ that the additional feature offers.
“Elon Musk has challenged privacy and security at X”