The whole world is watching the 2024 Summer Olympics in Paris, the capital of France. It is not surprising that the French company Ubisoft wanted to be part of this event, so the torch with the Olympic flame in honor of the opening of the games was carried by none other than Arno from Assassin’s Creed Unity.
A certain trickster ran in a costume reminiscent of Arno Dorian, who lived during the Great French Revolution. The runner jumped on rooftops and even rode a zipline. The fact that Ubisoft itself contributed to the action is also hinted at post on social media for the Assassin’s Creed series. Players were encouraged to “look up” because Arno “can watch from the rooftops.”
Fans of the franchise have welcomed the campaign, which can be called a serious event to popularize video games among the public. And the thematic selection of the game in the form of Assassin’s Creed Unity 2014 is very appropriate for the Olympic Games in Paris – where the events of the game took place.
As for the future of the series, all fans are waiting for Assassin’s Creed Shadows. The game will be released on November 15 on PC, PlayStation 5 and Xbox Series, but a scandal has developed around it due to a controversial interpretation of Japanese history.