“Yandex” declare Regarding the launch of its own virtual mobile operator – it is called “Yandex Sim” and operates on the Beeline network. A distinctive feature of the operator is its built-in artificial intelligence assistant designed to protect users from scams. Experts say virtual operators must work hard to use artificial intelligence to process call content in order to win the trust of users.
Image source: yandex.ru/company
Yandex Sim combines the traditional functions of mobile telecom operators and artificial intelligence assistants to help organize phone conversations, prevent fraud and choose tariffs based on the user’s needs. Currently, residents of Moscow and St. Petersburg can order SIM cards through the Yandex Sim app; later, the service will start operating in other cities, and SIM cards can be ordered in other apps of the Russian internet giant. “We provide Yandex with the network infrastructure we have developed over the years: stable coverage, high throughput and strict security standards.”– Regulation Forbes in a straight line.
The most important feature of Yandex Sim is its built-in artificial intelligence assistant, which can identify signs of deception directly during the conversation, interrupt the call and issue warnings about possible leaks of personal data. The main Yandex app already has caller ID functionality – in the first half of 2026 alone, it handled 388 million calls from unknown numbers, of which 143 million were identified as fraudulent or unwanted. Yandex Sim lets you register numbers that have not appeared before. “The operator uses an inventory of numbers that have never been used on the mobile network before, and the AI assistant provides suggestions on how to keep it secret and prevent the number from entering illegal databases.”“Yandex said.
The AI assistant can translate phone conversations into text and highlight useful information after the call: Create reminders, calendar appointments, new contacts, and combine multiple conversations into a common context for future search. The cheapest tariff is a subscription fee of 390 rubles. — Includes 25 GB of internet traffic, 200 minutes of talk time and 100 text messages; the most expensive is 100GB, 1000 minutes and 200 text messages. The suite includes caller ID, answering machine with voice assistant, call protection and transcription, and call summary compilation. There is a “Secret SIM” service – a separate number for authorization of banks, “State Services” and other important services; the price includes 5 GB, 20 minutes and 20 text messages, the price is 90 rubles. per month. There are special offers for traveling abroad.
Experts interviewed by Forbes said that the most successful virtual mobile operators in Russia are banking companies SberMobile and T-Mobile. Yandex offers unique capabilities to integrate artificial intelligence directly at the operator level, but they raise some questions about data confidentiality. The company has to work hard to win the trust of users — not everyone is ready to let artificial intelligence access their phone conversations.
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