Game Pass has seen a lot of changes since the arrival of Asha Sharma. One of its first actions was to lower the subscription cost of Ultimate Edition, as well as refusing to release the new Call of Duty part on Game Pass as soon as it was released. Later, the most basic Game Pass became part of Discord Nitro and Horizon+, and players noticed that fewer and fewer truly big games were released on Microsoft’s services in recent months.
There are still users Reddit Noticed that Microsoft began to “dynamically” adjust the cost of Game Pass for different audiences. As you know, Game Pass Ultimate costs $22.99 for one month. But Xbox has started offering first-year subscription discounts to some users.
One Reddit user said he received an offer for a 12-month subscription at $16.09 per month. He said he uses Game Pass but has canceled his subscription every month for the past few years. In other words, Microsoft decided to use its discounts to attract such players to use Game Pass continuously for a longer period of time. If a player signs, he will pay $193.08 per year (subject to terms) instead of $275.88.
Meanwhile, other participants in the discussion on Reddit also confirmed that they received similar offers for Xbox, but their prices differed. Some people say they can subscribe for a year for $18 a month, while others can take advantage of a $20-a-month promotion. Based on feedback, Microsoft may use customized offers to win back previous subscribers. However, current Game Pass Ultimate users have noticed that they don’t see this option.
Under the terms of the promotion, after 12 months of subscription, the price will revert to the standard $22.99 per month.
