On the occasion of the 30th anniversary of the series, The Pokémon Company has been decided with McDonald’s bring back Trading Card Game (CCG) in Happy Meal. The sale will run from November 5th to December 9th, giving fans just over a month to try and complete the new series.
Each Happy Meal includes a pouch containing four cards: Three standard editions and one holographic edition. There are 15 cards in the complete set, the designs of which have yet to be revealed to the public. Collectors’ attention will likely be focused on six of the cards, which will feature a special holographic “confetti” themed finish, making them the rarest pieces in the series.
Speculation and stock-out risks
While the move is primarily meant to entertain customers, historical precedents associated with similar collaborations raise a number of concerns. Distributing Pokémon cards at fast food restaurants has drawn the attention of scalpers and unauthorized retailers in the past.
The worry is that this time some buyers may also buy bulk menu In a single solution, the only purpose is to quickly accumulate card packs and search for the rarest cards, then resell them at higher prices on online auction platforms such as eBay.
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This approach generally involves Two negative consequences. On the one hand, the rapid and premature depletion of stocks made it difficult for children and casual enthusiasts to participate in the collection, causing considerable dissatisfaction. On the other hand, there’s serious food waste, as those who buy dozens of Happy Meals just for the card often don’t eat the food they order, but throw it away intact.
To ensure that the promotion reaches its target audience and avoids inconvenience, will McDonald’s decide to launch Happy Meal Daily Purchase Limit Additional restrictions may be introduced per customer.