Next Level Marketing: Fiction

Next Level Marketing: Fiction
New Level Marketing: Fictional Vice City will officially replace the real NBA club on the basketball court

As part of an unprecedented marketing campaign, Vice City in Grand Theft Auto 6 will temporarily replace the Miami Heat for one night. On November 18th against the Milwaukee Bucks, basketball players will take to the court wearing unique uniforms inspired by the iconic Rockstar Games gaming aesthetic. The event will also host a series of themed activities and launch an exclusive collection of Court Culture Vice City apparel.

This unusual collaboration will take place one day before the official release of “GTA 6”, which is scheduled to be officially released on Xbox Series X/S and PS5 on November 19.

Previously, the developers shared new details about the scale of Virtual Leonidas, where players will discover six zones, dynamic weather such as hurricanes, and more than 170 animals to hunt and observe. Such a PR stunt is sure to attract huge attention from millions of fans around the world.

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‘I don’t understand the hype’: Warhorse Studios co-founder admits he won’t play GTA 6, but wants game to be more expensive

Warhorse Studios co-founder Martin Klima surprisingly says he simply doesn’t understand the incredible hype surrounding GTA 6 and doesn’t intend to play it without compulsion

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Scale knows no bounds: GTA 6 developer promises story campaign won’t be able to show players the entire map

The GTA 6 map will be so large that Rockstar developers don’t even want to show all its corners to players as part of the story campaign.

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