Secondo Jacob Navok, former Square Enix business development director, The farewell to disc games could lead to PlayStation Store price dropsas this change will emphasize competition among publishers.
“It’s a competition between publishers Put pressure on pricesrather than competition between digital stores,” explained Navok, who recalled that unlike physical stores, it was mainly publishers who decided how much games would sell on digital platforms.
Therefore, Square Enix’s predecessor believes direct competition between different producers Within the same platform (in this case, the PlayStation Store), game prices can be lowered through, for example, more frequent promotions.
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“The more the PlayStation Store becomes fully digital, the trend will accelerate. You’ll see More sales quantities and dynamic pricessimilar to Steam in that there will be greater competition between publishers. “
Is this a realistic assumption?
Navok’s hypothesis seems plausible, but conflicts with the realities described, such as the class action lawsuit against Sony’s PlayStation Store price fixing, which has also been joined by the “Stop Killing Games” movement, in which paints a completely different picture.
In fact, if publishers could indeed compete by: Reprice games In terms of digital formats, they cannot use physical formats without permanent repositioning, so monopoly issues need to be considered.
In fact, any sales strategy must be tied to the fact that at some point, PlayStation games They are only available on the PlayStation Store And users will have no other choice.
