Japan’s Honda is entering the high-tech recreational vehicle market. At the Sea Otter Europe show, the company showed off a concept electric mountain bike (e-MTB) that is close to mass production. According to Honda representatives, the concept is designed to give “A new riding experience that combines the joy of motorcycle riding with the joy of mountain biking”.
Image source: Honda
This model is designed for cyclists of any training level and provides power support when conquering the most diverse terrains. The concept features a massive custom frame and a motorcycle-style swingarm rear suspension made of thin-walled aluminum, giving the bike a futuristic look.
The electric bicycle is scheduled to debut at the Japan Mobility Show in 2023. The concept was equipped with Fox shocks and was initially shown on Maxxis tires and last year on DT Swiss rims with Schwalbe Tacky Chan downhill tires.
Honda has yet to reveal any technical specifications, pricing or availability information, but prices are expected to be high as the model is positioned as a premium offering. Sales will begin next year. European buyers will likely see the model first.
The high-tech outdoor vehicle market is the second new market segment that Honda has recently focused on. A year ago, it launched the WN7 electric motorcycle with a range of up to 140 kilometers and won a design award. The model is suitable for both spirited country driving and urban excursions. The motorcycle is now on sale in the UK and a few other countries, priced at £12,999 ($17,370).
Honda isn’t the first automaker to enter the e-bike market. Last October, Rivian created a separate brand to produce the TM-B universal e-bike. The base version of the TM-B sells for $4,000, and for an additional $500 you can get performance modifications with improved forks and electric motor assist factors that increase up to 10 times. Sales are scheduled to begin in November.
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